Skip to content
Latest‘Cost of business crisis’ as government drives up overheads by 70 per cent in a decade
CityAM Canada

Canadian business, markets & economy · Tuesday, 11 August 2026

  • Business
  • Markets
  • Economy
  • Technology
  • Politics
  • Energy
  • Property
  • Opinion
Wednesday 19 February 2025 7:24 pm  |  Updated:  Wednesday 19 February 2025 7:25 pm

Baroness Brady: Football regulator a solution in search of a problem

By: Matt Hardy

Deputy Sports Editor - CityAM

Add as a preferred source on Google
West Ham United vice-chair Baroness Brady has said the incoming football regulator is a “solution in search of a problem, adding that doing anything that changes the value of the Premier League broadcast deal would be “reckless and wrong”.
West Ham United vice-chair Baroness Brady has said the incoming football regulator is a “solution in search of a problem, adding that doing anything that changes the value of the Premier League broadcast deal would be “reckless and wrong”.

West Ham United vice-chair Baroness Brady has said the incoming football regulator is a “solution in search of a problem”, adding that doing anything that changes the value of the Premier League broadcast deal would be “reckless and wrong”.

The Football Governance Bill has been reintroduced into the House of Lords by the government having been tabled originally by the previous administration. It will be debated in the House of Commons before being passed into law.

But Brady, who is a member of the House of Lords, has been a critic of parts of the proposed legislation, insisting it could damage the Premier League.

“To me the regulator is a solution in search of a problem, there really isn’t a problem in football,” she claimed to the The Boardroom podcast, whose co-host Jack Sullivan is the son of West Ham majority shareholder David Sullivan.

“Of course nobody wants bad owners and it is important you eliminate those, of course everybody wants to stay closer to the supporters, of course there’s issues with changing crests and changing colours and all of those things supporters should have a say on.

“But when you get into the details, we’re already the most governed industry – we have Premier League rules, we have EFL rules, we have Fifa rules, we have Uefa rules and we have FA rules. A lot of the other clubs [in the pyramid] are worried about cost.”

Football regulator cannot ‘restrict growth’

The government has made hires to a shadow football regulator, which will operate out of Whitehall until legislation is passed and a full body can be established independently from Parliament.

DCMS secretary Lisa Nandy last month insisted that some members of the Lords are “intent on wrecking” the bill.

But Brady this week said nothing must be done as part of the Football Governance Bill that could stifle growth in an industry that “is constantly described as Britain’s best soft power, opens doors, creates £8bn for the Treasury and supports 90,000 jobs”. 

The Baroness added: “It has to be a regulator that is making a difference in a way that doesn’t restrict growth, stop investment, harm football [or] interfere in the competitive nature of the Premier League.

“The Premier League is the best league in the world because it is competitive. On any given day any club can beat any other club. If you change that competitive nature and it becomes more predictable, broadcast revenues reduce [and] if you affect the broadcast value of the Premier League you affect the whole pyramid and to do that would be reckless and wrong.”

Read more

West Ham United London Stadium deal costing taxpayers £19m a year

Football pitch with a white line, stadium seats, and bright lights under a clear sky.

Share this article

  • Facebook
  • X
  • LinkedIn
  • WhatsApp
  • Email

Similarly tagged content:

Sections

  • Sport

Categories

  • Sport Business
  • Sport

People & Organisations

  • Baroness Brady
  • David Sullivan
  • dcms
  • Football Governance Bill
  • Football regulator
  • house of lords
  • Independent Football Regulator
  • Jack Sullivan
  • Lisa Nandy
  • West Ham United

Related Topics

  • Football
  • Football finance
  • Premier League football
  • UK Government

Trending Articles

  • Nottingham Forest owner Marinakis sues Crystal Palace for defamation

  • Back to basics: Sainsbury’s gradual retreat from the British high street

  • Hargreaves Lansdown orders staff back to office

  • As it happened: Intel, Arm shares slide; Oil climbs higher

  • Thames Water faces fresh threat to survival after pensions regulation breach

More from CityAM

  • West Ham United London Stadium deal costing taxpayers £19m a year

    Sport Business
    Football pitch with a white line, stadium seats, and bright lights under a clear sky.
  • Premier League agree EFL funding deal which could be worth £1.5bn

    Sport Business
    Close-up of a white and navy blue sports jersey with the Premier League logo emblem on the fabric
  • West Ham: Staveley receives Sadiq Khan encouragement to buy London Stadium

    Sport Business
    Low-angle view of a football stadium from the pitch, showing the corner marking and empty seats under a blue sky
  • Staveley planning ‘big property play’ as she closes in on West Ham stake

    Sport Business
    Smiling woman with blonde hair and black sunglasses in a black coat
  • Football ‘muddling through’ in face of growing ‘tensions’, says Boston Consulting Group

    Sport Business
    GettyImages logo displayed prominently over a blurred, vibrant cityscape background, evoking themes of media and technology.
  • Premier League and EFL set for summit with Football Regulator over new financial deal

    Sport Business
    Arsenal players celebrate with the Premier League trophy and confetti raining down, cheering on the field.
  • Why HMRC is huge Premier League transfer window tax headache

    Sport Business
    Two jubilant soccer players in white England jerseys celebrate a goal on the field.
  • Everton Friedkin Group owners inject £38m, reportedly to pay Burnley

    Sport Business
    Hill Dickinson Stadium exterior, Liverpool, with fans on steps, waterfront, and city skyline.
CityAM Canada

Independent Canadian business, markets and economic journalism, published by CityAM Publishing in Toronto. Read our editorial standards and corrections policy.

CityAM Publishing, 3 Borden Street #301, Toronto, Ontario M5S 2M8, Canada.
Newsroom enquiries: contact the editorial desk.

Follow

LinkedInXRSSApple News

Sections

BusinessMarketsEconomyTechnologyPoliticsEnergyPropertyOpinion

Newsroom

About usEditorial standardsCorrectionsOur journalistsContact

Company

AdvertisePrivacy noticeTerms of useCookie preferences

© 2026 CityAM Publishing. All rights reserved.

PrivacyTermsCookiesContact

Nothing published on CityAM Canada constitutes investment advice or a recommendation to buy or sell any security. CityAM Canada is an independent Canadian edition and is not affiliated with any UK publication.