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Sport Business

  • Chelsea Digital Ventures: The tech business spun out of a football club

    November 17, 2021

    Look closely next time Romelu Lukaku or Pernille Harder takes a mid-match drink and you may notice something that marks Chelsea out from other football clubs. Because instead of taking a swig from a bottle of Lucozade, or another well known sports hydration brand, players at the west London club have their own in-house product. [...]

  • Sam Torrance: DP World Tour Championship marks the end of an era – but also start of a new one

    November 15, 2021

    This week’s DP World Tour Championship doesn’t just mark the end of the Race to Dubai and the European Tour season, it is also the end of an era. Following the news that the European Tour will rebrand as the DP World Tour next season – starting at the Joburg Open next week – these [...]

  • Premier League on the verge of £1.5bn US TV deal

    November 15, 2021

    The Premier League is closing in on the sale of its US television rights for a record $2bn (£1.5bn).

  • ‘F*** them all’: Lewis Hamilton delivers supreme recovery drive from last to fifth at Brazilian Grand Prix

    November 14, 2021

    Lewis Hamilton declared his fading bid to win a record eighth championship is “not over yet” as he delivered a supreme recovery drive from last to fifth in Saturday’s sprint race at the Brazilian Grand Prix. Hamilton’s title tilt was dealt a major setback after he was excluded from Friday’s qualifying and thrown from first [...]

  • Lewis Hamilton’s championship dreams hanging by a thread as he risks being disqualified

    November 13, 2021

    Lewis Hamilton’s championship dreams are hanging by a thread as he was facing the prospect of being thrown to the back of the grid for Saturday’s sprint race at the Brazilian Grand Prix. Two hours and 15 minutes after qualifying fastest at Interlagos, Hamilton’s Mercedes team were summoned to see the stewards following an alleged [...]

  • Chair of Essex County Cricket Club steps down after historic allegations of racism come to light

    November 12, 2021

    John Faragher has resigned from his role as Essex chair with immediate effect following a historic allegation of racist language used by him at a board meeting in 2017. Faragher stepped down after a meeting on Thursday and while he strongly denies the incident, the club are intent on reviewing why it was not fully [...]

  • Ed Warner: Why sponsors should beat a path to Yorkshire

    November 11, 2021

    Yorkshire County Cricket Club might just be the most exciting sponsorship proposition right now. Mired in a racism crisis of its own making, deserted by its full roster of corporate partners, staring down the barrel of a parliamentary select committee, investigated by the Equality and Human Rights Commission – but with a new chair and [...]

  • Czech billionaire buys 27 per cent of West Ham in £150m deal

    November 10, 2021

    Czech billionaire Daniel Kretinsky has completed a deal which will see him acquire 27 per cent of Premier League club West Ham for £150m. The 46-year-old could use the initial investment to launch a takeover bid of the Hammers, who are currently majority owned by David Gold and David Sullivan. Kretinsky has stakes in both [...]

  • European Tour to rebrand as DP World Tour

    November 9, 2021

    The European Tour has announced that it will rebrand as the DP World Tour from next season. The move will see the tour’s total prize money top $200m for the first time and comes amid renewed efforts from Saudi Arabia to lure the world’s top players to a new breakaway circuit. “This is hugely significant [...]

  • The light fantastic: How Okkulo is looking to ‘re-code’ athletes’ vision

    November 9, 2021

    Filmmaker Mel O’Connor has had quite the story arc. He quit his job on Emmerdale and turned down work on an Idris Elba movie to follow his dream of developing an altogether different kind of visual experience. The result is a product, Okkulo, that he believes can not only revolutionise sport science but may also [...]

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