Skip to content
CityAM
Main navigation
  • News
    • News
      • Latest Business News
      • Economics
      • Politics
      • Tech
      • Banking
      • FTSE 100 Live
      • Retail
      • Insurance
      • Legal
      • Property
      • Transport
      • Markets
    • From our partners
      • AON
      • Bayes Business School
      • Canada BIDs
      • Central London Alliance CIC
      • Destination City
      • Halkin
      • Olympia
      • Inside Saudi
      • Tottenham Hotspur Stadium
      • Santander X
      • YEAR SIX Dividend
    • Featured

      Advertising at World Cup: Levi’s genius, hydration breaks and dodging rules

      Breaking news event with diverse crowd gathered outside urban office building on sunny day, capturing vibrant city life.

      Submit a story

      Tell us your story.

      Submit
  • Opinion
  • Sport
    • Latest Sports News
      • Sport
      • Sport Business
    • From our partners
      • The Morning Briefing: SBS x CityAM
      • Aramco Team Series
      • LIV Golf
    • Featured

      Advertising at World Cup: Levi’s genius, hydration breaks and dodging rules

      Breaking news event with diverse crowd gathered outside urban office building on sunny day, capturing vibrant city life.

      Submit a story

      Tell us your story.

      Submit
  • Life&Style
    • Life&Style
      • Life&Style
      • Toast the City Awards
      • The Magazine
      • Travel
      • Culture
      • Motoring
      • Wellness
      • The RED BULLETiN
      • Do it with Shared Ownership
      • Media Speak Hub
    • Featured

      Procter & Gamble axes relationship with Kremlin propaganda channel

      007 PG news article image featuring a business meeting with executives discussing strategy at a modern conference table

      Submit a story

      Tell us your story.

      Submit
  • Investec
  • Events
  • Latest Paper
Partner Ad Feature is produced by an advertiser with the specific intent to promote a product and is not produced by the CityAM team.
Tuesday 16 February 2021 9:30 am  |  Updated:  Tuesday 16 February 2021 9:31 am

Crypto AM shines its Spotlight on TotemFi

By: Crypto AM: Spotlight

Add as a preferred source on Google
Jolyon Layard Horsfall, CEO of Totem Fi

TotemFi’s vision is to create a collaborative, accessible platform which tokenises the ability to predict future asset prices and events with minimal barriers to entry.

As the first decentralised finance (DeFi) prediction platform on the market to offer rewards in BTC, as well as native tokens, and also the first platform in which users don’t incur any loss of tokens for inaccurate predictions, TotemFi is looking to innovate the prediction market space. 

Prediction markets, which allow participants to speculate on the outcomes of events, have been around for as long as there have been events to speculate on; in the middle ages there were markets to guess the result of papal elections. In ancient Greece, the philosopher Aristotle was the first to notice that, in these situations, groups tend to make more accurate predictions than individuals. 

This concept, known as the “wisdom of the crowd”, asserts that groups have more knowledge, experience and insights to draw upon than individuals, and therefore taking an average of a group prediction will likely be more accurate than a single guess. This idea was popularised by modern economists such as Friedrich Hayek, and underpins traditional prediction markets which are now used to allow participants to guess the outcome of, for example, the recent US election. 

However, there are a number of problems and barriers to entry within these traditional markets which can prevent individuals from participating, and which have led to the recent surge in interest in crypto prediction markets. For example, to use such traditional markets an individual is required to have a certain level of trust in the institution they’re making the prediction with; users need to take it on good faith that the third-party they’re depositing funds with will return those funds promptly and without contention. 

There’s also the issue around echoed influence; markets, and in particular prediction markets, can be easily swayed by bias and media, especially in areas such as shares and politics. This can create a departure from accurate predictions and ineffective market conditions. Another barrier is ease of access, as Individuals wanting to participate in financial prediction markets might lack the knowledge and understanding of the derivative instruments involved. This can either prevent them from entering into positions, or doing so without full comprehension of the position taken. 

This is where TotemFi steps in to address these longstanding problems; it’s a decentralised finance (DeFi) platform, so it doesn’t rely on traditional financial intermediaries such as banks, brokerages or exchanges. Instead it’s built on blockchain “smart contracts” which execute automatically based on the terms originally programmed into them, and are verified by independent auditors. This makes it a completely trustless system, so users won’t have to take it on good faith that the system will operate as it should. 

TotemFi was built with the community at its core, and as such users will be encouraged to give as much feedback as possible on what features they want to see on the platform; when it launches, for example, the platform will be focused on users predicting the future price of BTC at a given date, but further down the line the community will be able to vote on other markets, asset prices, and events which they want to speculate on.

Read more

Perpetuals Reports $4.5 Billion in UpsideOnly Volume and Signs Exchange Agreement With Datavault AI for Tokenized Commodities

CEO Jolyon Layard Horsfall commented on this, stating: “the recent situation with GameStop has brought the need and the demand for decentralised finance platforms into the forefront of the public conscience; traditional exchanges, even those which claimed to democratise financial markets, refused to provide market access to the average investor. If TotemFi were at a later stage of development, and if our users’ consensus were that they wanted to speculate on the price of GME, it wouldn’t have been our decision whether to allow this or not; the users would have decided, and the platform’s protocols would have automatically executed this”

TotemFi’s decentralisation also promotes diversity of participation, which results in multiple media sources and viewpoints, reducing the likelihood that one individual will influence another individual’s prediction. In terms of accessibility, TotemFi’s decentralised application (dApp) is being developed with a user-friendly interface, clearly defined concepts, and accompanying FAQ section. CEO Jolyon Layard Horsfall stated that: “We’re going to ensure the platform is as easy to use as possible; no jargon, a clean interface, and minimal ‘friction to prediction’”.


Arguably the most innovative aspect of TotemFi is the absence of any inaccuracy penalties on the platform; when entering into a staking-pool, users won’t incur any loss of their initial capital if the prediction they make is incorrect. This is a feature which is completely unique to the TotemFi platform; all other prediction platforms currently on the market, both traditional and crypto, require users to act as bettors, meaning they lose some or all of their stake if they make an incorrect guess. TotemFi is able to provide this solution due to a 3% burn which is applied on tokens when staking, and which is used as ‘operational gas’ to run the protocol. 

On the TotemFi platform, users will be incentivised to take part in the prediction markets by high-yield interest which will be paid out on the tokens which they’re holding in the staking-pools. There are a number of other DeFi projects which use high yielding protocols, but these rewards tend to be exclusively given in the native token and create a high inflation rate which erodes gains. TotemFi will be the first platform to give away interest and rewards in BTC, as well as the native TOTM, to provide a stronger value proposition to users.

The aim of the project is to contribute to the development of the flourishing Ethereum, DeFi, and wider crypto community. On this point, Jolyon Layard Horsfall said: “Our goal at Totem is to create innovative blockchain prediction markets that are driven by community consensus, with all participants being fairly rewarded for their efforts and participation. TotemFi will be run by its members, and by harnessing our collective intelligence we believe we’ll be able to see the future more clearly.”

You can follow TotemFi on Twitter to follow its progress and stay tuned-in to updates. 

All information provided above is for informational purposes. 

Read more

bet365 WC26 Tournament Challenge Review 2026: Win Up to £250,000

Bet365 WC26 Tournament Challenge promotional banner with vibrant graphics and bold text highlighting the event details

Share this article

  • Facebook
  • X
  • LinkedIn
  • WhatsApp
  • Email

Similarly tagged content:

Sections

  • Blockbeat

Trending Articles

  • Who could be Andy Burnham’s Chancellor? 

  • As it happened: Stocks recover after markets rocked by tech-sell off; US claims ‘good foundations’ of Iran deal

  • As it happened: FTSE 100 finishes higher as US-Iran talks progress and Starmer resigns; Space X shares fall after bond sale

  • Coca-Cola brings in restructuring lineup over failed Costa sale

  • Starmer will resign, Trump says

More from CityAM

  • Perpetuals Reports $4.5 Billion in UpsideOnly Volume and Signs Exchange Agreement With Datavault AI for Tokenized Commodities

    Business Wire
  • bet365 WC26 Tournament Challenge Review 2026: Win Up to £250,000

    Betting
    Bet365 WC26 Tournament Challenge promotional banner with vibrant graphics and bold text highlighting the event details
  • As it happened: FTSE 100 rises as easing Iran tensions offset GDP blow; SpaceX set for blast off

    Markets
    Elon Musk discussing SpaceX investment as Scottish Mortgages largest holding on a business news platform
  • Interest rates set to be held as inflation to remain ‘elevated’ despite Iran peace deal

    Economics
    For the first time in months, economists are unsure whether the Bank of England will cut interest rates.
  • cTAP Announces Novel Prognostic Score Developed for Duchenne Muscular Dystrophy Patients Offers Improved Prediction of Loss of Ambulation

    Business Wire
  • Sky Bet World Cup 2026: Bet £10 Get £50 in Free Bets

    Betting
    Sky Bet promotional banner for 2026 World Cup offer, featuring vibrant colors and football-themed graphics
  • Raise your glasses to City Beerfest in Square Mile’s Yard of ale

    Partner
    City Beerfest attendees enjoying a sunny day in London with iconic skyline views, organized by Canada Corporation.
  • bet365 6 Scores Challenge 2026 – Win Cash Prizes or Free Bets

    betting
    bet365 6 Scores Challenge

CityAM Canada — business, markets and opinion for Canadian readers.

Sections

  • Business
  • Markets
  • Tech
  • AI
  • Economics
  • Opinion
  • Cities

Company

  • About
  • Contact

Legal

  • Terms of Use
  • Privacy Policy
  • Cookie Policy
© 2026 CityAM Canada. All rights reserved.
Terms · Privacy · Cookies