Can an e-bike subscription win over London commuters from Lime and Forest? Transport & Infrastructure London’s dockless bike market has become increasingly competitive, but for regular riders the main difference between operators is often cost, rather than convenience. Lime and Forest dominate much of the capital’s dockless cycling network and both have become embedded in the daily commute, particularly across central London where short journeys are often quicker by bike [...]
Forest hikes e-bike prices amid fragmented London market Transport and infrastructure Forest, the e-bike operator recently licensed by Hounslow Council, has announced it is raising its “pay as you go” service fee by 50 per cent to £1.50, citing a doubling of the fees charged by London boroughs to operate. The price hike comes just weeks after CityAM revealed that Hounslow Council awarded a lucrative [...]
Why commuter trains are the best place to gather market intelligence Opinion From overheard conversations to poorly concealed laptop screens, the morning commute is a rich source of leaked information, says Sam Turvey Every year my communications consultancy puts out a global M&A leaks report highlighting where in the world leaks are most prevalent, and speculates on why people leak confidential information. A debate normally ensues about [...]
Work from home culture may damage the future of sport branding August 13, 2024 Has the phenomenon of working from home damaged the way sports brands can reach their audiences? Joe Langsworthy investigates. Sport in 2024 has never been more accessible. Yet watching our favourite pastimes live in stadiums, arenas and other venues remains out of reach to millions. Recently, Sir Lewis Hamilton condemned the rising prices of tickets [...]