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Rolex

  • Uncertain US tariffs put Rolex, Patek Philippe and Omega in a precarious position

    May 14, 2025

    Swiss watchmakers are nervously awaiting a positive outcome for US-Switzerland tariffs negotiations to avoid throwing the industry into chaos. On July 1, Swiss exports in the US will be slapped with a 31 per cent tariff – that is, unless the country can negotiate a deal before then. “These tariffs… place the international watch trade [...]

  • Rolex Predictions & Discontinuations 2025: What To Expect From Watches & Wonders

    March 14, 2025

    Every year at Watches & Wonders, Rolex dominates the conversation, unveiling highly anticipated model updates, unexpected discontinuations, and rare limited editions that shake up the luxury watch market. Rolex’s presence at the event is thrilling, from groundbreaking new releases to the farewell of iconic timepieces. With 2025 marking the 70th anniversary of the GMT-Master, we [...]

  • Who watches the Watches?

    February 19, 2025

    As a newly minted Picture Editor and thus part of the management team of a then-popular left-wing national newspaper, I sat in on a discussion about why the poor ate so badly. Having only recently landed the job and as keen as mustard – and oh so naive – my feet were still planted firmly [...]

  • Rolex Price Hikes 2025: What They Mean for Collectors and Buyers

    January 6, 2025

    The watch community has long speculated about whether Rolex would raise its prices in 2025, and now the answer is clear: yes, they have. The adjustments span across nearly all collections, from the utilitarian Submariner and GMT-Master II to the elegant Day-Date and Datejust. While some increases are modest, others are significant—particularly for models featuring [...]

  • Tudor Pelagos FXD GMT: A real statement from Rolex stablemate

    December 5, 2024

    In the realm of watches at least, we are truly living in a Tudor period. Not ‘Wolf Hall’ Tudor, as was the inspiration for Rolex’s anglophile founder Hans Wilsdorf when he registered his more affordable sub-brand; rather, a period that sees Tudor established distinct from its once-big brother. The new Pelagos FXD GMT proves this [...]

  • Watches of Switzerland: Why shares in Rolex seller are on the road to recovery

    December 5, 2024

    Shares in Rolex seller Watches of Switzerland have surged to their highest value since January after the retailer revealed positive half-year results. The Leicester-headquartered group reported a revenue of £785m for the six months to 27 October, 2024, a four per cent rise. In a trading update issued to the London Stock Exchange, Watches of [...]

  • Rolex becomes title sponsor of major sport league

    November 21, 2024

    Legacy watch brand Rolex has today been announced as title sponsor of SailGP, with the Formula 1 of water now known as the Rolex SailGP Championship. The luxury brand joins the likes of Chanel (The Boat Race) in venturing into title sponsorship agreements in sport. The watchmaker has been associated with SailGP since 2019. The [...]

  • The best Rolex buys under £10k

    November 18, 2024

    Rolex has long set the bar for luxury watchmaking, blending style, precision, and status like few brands can. While new Rolex models often carry high price tags, pre-owned options offer remarkable value, especially when curated by a trusted retailer. At ChronoFinder, a Hatton Garden-based watch specialist, we focus on sourcing the finest luxury timepieces across [...]

  • Falling Rolex prices are fuelling a sales boom

    November 12, 2024

    The holiday season has always been pivotal for luxury watch sales, and this year brings a particularly promising outlook. Contrary to the usual holiday price hikes in many markets, the secondary watch market has seen notable price declines. Over the past year, prices for iconic brands like Rolex have dropped by an average of five [...]

  • Rolex: Sales at luxury watch maker rise time after time

    October 10, 2024

    Sales at the UK arm of Rolex rose by almost £80m during 2023, for the 17th consecutive year. The London-headquartered division has reported a turnover of £685.2m for the 12 months, up from the £608.1m it achieved in 2022. Newly-filed accounts with Companies House also show that its pre-tax profit increased from £59.4m to £65.8m [...]

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