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      Hydration breaks: World Cup ad cost could eclipse Super Bowl’s $7m price tag

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      Hydration breaks: World Cup ad cost could eclipse Super Bowl’s $7m price tag

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Twitter

  • Twitter to relaunch revamped subscription service with higher cost for iPhone users

    December 11, 2022

    Twitter is to relaunch a refreshed version of its subscription service tomorrow, with a higher price tag for iPhone users. Users can subscribe to the service in order to be able to edit tweets, upload higher quality videos and get a blue checkmark. It comes at a price of $8 per month through the web [...]

  • Macron on Musk: EU officials raise concerns over Twitter

    December 1, 2022

    Top European officials have warned Elon Musk to play by its rules as concerns around hate speech and disinformation amplify. EU commissioner for digital policy Thierry Breton told the new social media owner that he would need to boost efforts to protect users. The bloc recently introduced the Digital Services Act, which is due to come into force next year and aims [...]

  • Twitter’s Brussels office exodus raises alarm bells for online safety

    November 24, 2022

    Twitter has reportedly disbanded its entire Brussels office, as Elon Musk continues his rampage of headcount. According to initial reports from the Financial Times, Julia Mozer and Dario La Nasa, who were in charge of Twitter’s digital policy in Europe, left the company last week. The pair were reportedly instrumental to the social media company’s [...]

  • Twitter HQ in chaos as mass exodus of staff picks up after Musk sets ‘hardcore’ deadline

    November 18, 2022

    After Twitter’s new owner Elon Musk gave workers a choice to pledge to “hardcore” work or resign with severance pay, the social platform is bleeding engineers. Some took to Twitter to announce they were signing off after Musk’s deadline to make the pledge. A number of employees took to a private forum outside of the [...]

  • Musk defends $56bn Tesla pay package saying he was focusing on the company’s execution

    November 16, 2022

    Elon Musk took the stand to defend his $56bn (£47.7m) Tesla pay package from 2018, saying the EV maker was his sole focus at the time. “I was entirely focused on the execution of the company,” he told a US tribunal on Wednesday. Musk was taken to court by a company shareholder who accused the [...]

  • TikTok tackles US data woes head-on and digs at Twitter

    November 16, 2022

    THE CHIEF of TikTok said the video-sharing giant was pumping heaving investment into US data security in a bid to allay fears from across the Atlantic. Speaking at the Bloomberg New Economy Forum in Singapore earlier today, TikTok boss Shou Zi Chew said the firm was working on ‘Project Texas’, which would isolate sensitive data [...]

  • SpaceX snaps up Twitter advertising package in push from Musk

    November 14, 2022

    Elon Musk owned SpaceX has snapped up a Twitter advertising package, as the new ‘Chief Twit’ continues to drive a greater focus on profitability and revenue for the social media firm. In a tweet this morning, SpaceX founder Musk said the firm’s satellite arm Starlink had “bought a tiny – not large – ad package” [...]

  • Twitter’s blue tick ‘probably’ coming back next week as fake accounts boom

    November 13, 2022

    Twitter’s $8 (£6.99) blue tick feature will “probably” come back at the end of next week, according to chief executive Elon Musk. The serial entrepreneur announced the decision earlier today after being asked about it by Paul Jamil, chief executive of SEO platform Whatsmyserp. Twitter – which announced the paid feature’s introduction days after Musk’s [...]

  • Musk uses UK as test market for blue verification badges as £6.99 feature on Twitter goes live across Britain

    November 10, 2022

    Twitter’s new social media platform’s subscription service has gone live across Britain. The service allows users to buy a blue verification badge for the first time. Twitter users on Apple’s iOS can now sign up and pay for the Twitter Blue service, which will give them the blue-tick badge next to their profile name on [...]

  • Twitter pauses paid blue-tick launch for US midterms

    November 8, 2022

    Twitter confirmed that it would be delaying the rollout of its paid-for verification until after the US midterm elections, temporarily abating fears about fake account misinformation campaigns. As the new social media chief, Elon Musk has laid out plans to allow users to purchase blue-tick verification for their profiles – a privilege that is usually [...]

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