Skip to content
CityAM
Main navigation
  • News
    • News
      • Latest Business News
      • Economics
      • Politics
      • Tech
      • Banking
      • FTSE 100 Live
      • Retail
      • Insurance
      • Legal
      • Property
      • Transport
      • Markets
    • From our partners
      • AON
      • Bayes Business School
      • Canada BIDs
      • Central London Alliance CIC
      • Destination City
      • Halkin
      • Olympia
      • Inside Saudi
      • Tottenham Hotspur Stadium
      • Santander X
      • YEAR SIX Dividend
    • Featured

      The next person to shop your store may not be a person at all

      AI shopping agents are rewriting the rules of online retail across North America

      Submit a story

      Tell us your story.

      Submit
  • Opinion
  • Sport
    • Latest Sports News
      • Sport
      • Sport Business
    • From our partners
      • The Morning Briefing: SBS x CityAM
      • Aramco Team Series
      • LIV Golf
    • Featured

      Cohere's Aidan Gomez bets the house on 'sovereign AI' with Aleph Alpha merger valuing the group at $20bn

      Cohere CEO Aidan Gomez on stage discussing the Toronto AI lab's strategy

      Submit a story

      Tell us your story.

      Submit
  • Life&Style
    • Life&Style
      • Life&Style
      • Toast the City Awards
      • The Magazine
      • Travel
      • Culture
      • Motoring
      • Wellness
      • The RED BULLETiN
      • Do it with Shared Ownership
      • Media Speak Hub
    • Featured

      Moonvalley's Naeem Talukdar is selling Hollywood the one thing rival AI video tools cannot: legal cover

      Moonvalley's Marey AI video model produces Hollywood-grade footage trained on licensed data

      Submit a story

      Tell us your story.

      Submit
  • Investec
  • Events
  • Latest Paper
Friday 10 October 2025 4:06 pm

Apple AirPods Pro 3 take ‘great’ and make it ‘brilliant’

By: Steve Dinneen

Life&Style Editor

Add as a preferred source on Google
Apple AirPods Pro 3 are an incredible new upgrade
Apple AirPods Pro 3 are an incredible new upgrade

It’s been three years since Apple released its AirPods Pro 2: they were already among the best earbuds on the market and with the new AirPods Pro 3, they just got much, much better.

They’re a commuter’s dream. The active noise cancellation (ANC) alone almost blocks out the terrible wailing of the Northern Line between Old Street and Moorgate, where the carriage reverberates with what sounds like the midnight screams of a haunted Irish cave. Add some white noise to the mix and you’re ensconced in womb-like quietude while your fellow passengers are sticking their fingers in their ears.

Apple says the noise cancellation is twice as effective as the previous generation, which was already very good. It’s by far the best ANC I’ve tested in earbuds, even rivalling over-ear headphones from the likes of Sennheiser and Bang&Olufsen. If you work in an open plan office, the AirPods 3 will become your best friend; several times I’ve jumped out of my seat when a colleague had to tap me on the shoulder to get my attention, so oblivious was I to people yelling and whooping around me.

Apple Airpods Pro 3: You can hear every twang and jangle, distinct and precise

The listening experience is also top tier. The new remix album from Public Service Broadcasting came out the day I was reviewing the AirPods Pro 3 and listening to it shows off the vast and clear soundstage. There’s a sense of space and depth to I Was Always Dreaming, a floaty, spacy track with layers of quiet vocals, squelchy synths and satisfyingly restrained bass. 

Switching to Tangled Up In Blue, you can hear how complex the arrangement is, every twang and jangle distinct and precise. I’ve never had a developed enough ear to really get the benefit from high definition streaming but the AirPods Pro 3 make me think twice.

Transparency mode is also impressive, making it feel like you have slightly improved natural hearing (not surprising given they can be used as hearing aids). At 43, my hearing has begun its slow decline so wearing these feels like having a lowkey superpower.

Looks-wise they’re almost identical to the last version – there’s a slightly bigger vent at the top that separates them to the eye, and there are imperceptible differences in the design which Apple says improves the fit and overall quality. If you plan on using them in the gym, they now include a heart rate monitor, which I guess might be useful if you don’t wear a smart watch but it feels a bit like a solution to a problem that didn’t really exist.

Battery life is improved, too, now good for eight hours of listening with ANC switched on, and another 16 hours of charge in the case, meaning you could make it all the way to Australia without plugging them in, albeit with a few breaks for charging in the case (five minutes gives you an hour of listening).

They are also – whisper it – something of a bargain. At £219, compared to £169 for the regular noise cancelling AirPods, it seems like a no brainer to splash the extra £50 on the AirPods Pro 3, given the raft of improvements. Beside your phone, headphones are almost certainly the piece of technology you’ll get the most use from – when you think of it that way, these are almost a must-buy. Combine these with the recent launch of the impeccable iPhone 17 Pro, and the Apple legacy of brilliance powers on.

Go to apple.com

Read more

Nothing Headphone (a): We review Charli XCX’s new collab

Charli XCX wearing stylish headphones at an event promoting her latest music project, showcasing her unique fashion sense.

Share this article

  • Facebook
  • X
  • LinkedIn
  • WhatsApp
  • Email

Similarly tagged content:

Sections

  • Life&Style

Categories

  • Life&Style
  • Tech

People & Organisations

  • Apple
  • tech

Trending Articles

  • As it happened: FTSE 100 relief rally runs out of steam as BP and Shell weigh; Oil hits three-month low

  • Rolls-Royce shares surge as SMR unit bags multi-billion pound Swedish nuclear contract

  • London Tech Week sums up everything wrong with UK tech

  • Rathbones to suspend thousands of client account inflows after FCA probe deals £530m blow

  • KPMG’s Summer Friday half-day rollback signals deeper woes for Big Four giants

More from CityAM

  • Nothing Headphone (a): We review Charli XCX’s new collab

    Life&Style
    Charli XCX wearing stylish headphones at an event promoting her latest music project, showcasing her unique fashion sense.
  • Smarsh Advances Compliance with AI Technologies That Cut Noise and Expose Risk Earlier

    Business Wire
  • ZayZoon, the Calgary fintech born on a fishing boat, posts 1,487% growth as earned wage access goes mainstream

    ZayZoon co-founder Tate Hackert built the Calgary fintech around earned wage access
  • Big Tech’s big problem? Consumers are paying to opt out

    Opinion
    Nokia dump phone showcasing classic design and durable build, highlighting nostalgia in modern tech market.
  • Botpress raises $25m as Quebec's Sylvain Perron pitches his startup as the 'infrastructure layer' for AI agents

    Botpress product UI: the Quebec startup pitches itself as the infrastructure layer for enterprise AI agents
  • FluidAI wins US FDA clearance for its surgical monitor as Waterloo's Youssef Helwa targets 100,000 operations

    FluidAI's Origin surgical monitor wins FDA clearance for use in US hospitals
  • Sky Sports sign £1bn Formula 1 deal to freeze out Netflix and Apple

    Sport Business
    Getty Images logo on a digital screen with trademark symbol, representing global stock photography and media company
  • Turbulence for Luton as court decides if expansion project can leave the ground

    Legal
    Luton Airport aerial view with planes, runways, and terminal buildings, highlighting busy travel hub operations
  • Terms & Conditions
  • Privacy Policy
  • Cookie Policy
  • News
  • Markets & Economics
  • Politics
  • Opinion
  • Life&Style
  • Personal Finance

Follow us for breaking news and latest updates

  • Facebook
  • X
  • Instagram
  • LinkedIn
Copyright 2026 CityAM Limited