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Greggs share price dips after ‘scum’ logo hack
Pastie purveyor Greggs came in for a social media battering today after it emerged that some wag had messed with the baker's logo.
People Googling to look for the business found it strapline suddenly claimed it had been “providing shit to scum for over 70 years”. Twitter was immediately all over it, with Greggs' social media team tweeting their pain.
<blockquote class="twitter-tweet" data-conversation="none" lang="en"><p><a href="https://twitter.com/bilal_afc_87">@bilal_afc_87</a> *cries into keyboard* we're working on getting it fixed :-(</p>— Greggs (@GreggstheBakers) <a href="https://twitter.com/GreggstheBakers/statuses/501701337256841216">August 19, 2014</a></blockquote>
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We're not sure about the cause and effect just yet but a quick look at its share price shows the baker, which starred in its own Channel 5 documentary More than Meats the Pies, had fallen 0.7 per cent today, while the FTSE 100 has risen just under 0.5 per cent.