Skip to content
CityAM
Main navigation
  • News
    • News
      • Latest Business News
      • Economics
      • Politics
      • Tech
      • Banking
      • FTSE 100 Live
      • Retail
      • Insurance
      • Legal
      • Property
      • Transport
      • Markets
    • From our partners
      • AON
      • Bayes Business School
      • Canada BIDs
      • Central London Alliance CIC
      • Destination City
      • Halkin
      • Olympia
      • Inside Saudi
      • Tottenham Hotspur Stadium
      • Santander X
      • YEAR SIX Dividend
    • Featured

      ‘Very concerned’: City watchdog scolds motor finance lenders over £9bn redress scheme

      FCA sign

      Submit a story

      Tell us your story.

      Submit
  • Opinion
  • Sport
    • Latest Sports News
      • Sport
      • Sport Business
    • From our partners
      • The Morning Briefing: SBS x CityAM
      • Aramco Team Series
      • LIV Golf
    • Featured

      Dallas, Boston, New York New Jersey: Inside England’s Fifa World Cup stadiums

      Getty Images logo against a sleek, modern background, representing the influence of media in the business world

      Submit a story

      Tell us your story.

      Submit
  • Life&Style
    • Life&Style
      • Life&Style
      • Toast the City Awards
      • The Magazine
      • Travel
      • Culture
      • Motoring
      • Wellness
      • The RED BULLETiN
      • Do it with Shared Ownership
      • Media Speak Hub
    • Featured

      Glengarry Glen Ross at the Old Vic fails to close

      Glengarry Glen Ross production at Old Vic Theatre showcasing intense business negotiations and dramatic performances

      Submit a story

      Tell us your story.

      Submit
  • Investec
  • Events
  • Latest Paper
Friday 13 September 2024 5:16 am  |  Updated:  Wednesday 11 September 2024 12:33 pm

The great greying of the British right

By: Kristian Niemietz

Add as a preferred source on Google
The Government has insisted its plan to means-test winter fuel payments is necessary to help fill a “£22bn black hole” in public finances.
The Government has insisted its plan to means-test winter fuel payments is necessary to help fill a “£22bn black hole” in public finances. (Photo by Daniel Berehulak/Getty Images)

Why are none of the Conservative leadership candidates talking about the economy? It’s down to a self-fulfilling cycle of pandering to pensioners and alienating younger workers, says Kristian Niemietz

The Tory Party’s leadership campaign has so far heavily focused on culture war issues. 

I don’t mean this in a pejorative way. We are in a culture war, and it matters. But given the nature of their defeat in last July’s election, I would have thought that there had to be room for at least one outspoken “It’s the economy, stupid!” candidate. 

Britain’s economic performance since the Financial Crisis has been abysmal. Real median earnings for people in full-time work have still not fully recovered their 2008 level. That is an absolutely damning statistic, even if it is somewhat balanced out by the fact that more people are in work due to strong labour market performance. If I were a Tory, it would be my absolute top priority to credibly distance myself from the policies that led to the economic stagnation of the last 14 years and come up with a prosperity-boosting agenda. 

The Conservatives have always had the problem that they were seen as less caring and compassionate than their opponents. But for a long time they were able to compensate for that because people did associate them with economic competence. You can get away with being seen as a heartless bastard as long as you are the kind of heartless bastard who delivers the goods. But when you are seen as a heartless bastard who is also a useless bastard – that’s when you have a problem. 

With that in mind: why do today’s Conservatives show so little interest in economics? 

Maybe the answer has more to do with demographics than ideology. One of the major political developments of the 2010s was that age has become the single best predictor of a person’s political views. Political dividing lines now run largely along rather across generational lines. 

In the last election, only one in five people under the age of 40 voted for a right-wing party (the Conservatives or Reform UK). Among voters over the age of 60, a clear majority did. This represents a major change compared to the early 2010s, when support for right-wing parties was still relatively evenly distributed across all generations. Back then, one in three younger voters supported the Conservatives, a share which the party could not even dream of today. 

Read more

‘Course correction’: UK economy to contract as ‘energy shock catches up’

Rachel Reeves discusses AI adoption for economic growth at UK business conference podium.

Pandering to pensioners

The political right in Britain has become the preserve of pensioners. They are now a two-generation project: a project of the Silent Generation (people born 1928-1945) and the Baby Boomers (people born 1946-1965). 

Inevitably, this has changed the character of the right. There is some evidence (though contested and not fully understood) that ageing societies become less economically innovative. Could something similar not also be true of political projects with an ageing support base? 

Now, please don’t respond: “Oh, so what you’re saying is, pensioners don’t care about the economy??”. What I am saying is that our political priorities are affected by the stage of our lives we are at. If you are no longer part of the active workforce, or if you are already planning your exit from it, it would be quite understandable if economic dynamism was no longer your top concern. You might prefer tranquillity, stability and familiarity. Your first reaction to plans to open, say, a data centre, a film studio or a housing development in your area might not be to jump up and down with joy, in anticipation of the hustle and bustle it will bring. Thatcherism would probably not have happened in this way if Mrs Thatcher had relied exclusively on the pensioner vote. 

So how did the great greying of the British right happen?

It is probably the result of a self-reinforcing spiral. In the early 2010s, the Conservatives decided to prioritise the wishes of older Nimbys over housing affordability and economic growth. Most younger people may not have followed those political decisions in detail, but they sure did notice the results, namely, a stagnant economy with runaway housing costs. They blamed the Conservatives for this (not wrongly), and became more hostile to them. The Conservatives, in turn, started to write off younger voters as a lost cause, and retreated even further into their comfort zone: pandering to old Nimbys. Which then reinforced the problems – economic stagnation and house price inflation – that turned young people against the Conservatives. And so on. 

Whoever wins the leadership election will have to find a way to break out of that spiral – or it will become the party’s death spiral. 

Kristian Niemietz is head of political economy at the Institute of Economic Affairs

Read more

Labour turmoil and Iran war brings ‘reversal of fortunes’ for UK economy

Three in five Brits believe the UK economy is worsening, a new poll ran by KPMG has shown.

Share this article

  • Facebook
  • X
  • LinkedIn
  • WhatsApp
  • Email

Similarly tagged content:

Sections

  • Opinion

Categories

  • Opinion

People & Organisations

  • NIMBY

Related Topics

  • Conservative leadership race
  • Conservative Party

Trending Articles

  • Who could be Andy Burnham’s Chancellor? 

  • As it happened: FTSE 100 finishes higher as US-Iran talks progress and Starmer resigns; Space X shares fall after bond sale

  • Starmer will resign, Trump says

  • Coca-Cola brings in restructuring lineup over failed Costa sale

  • Ocado to replace founder Steiner as shares plunge 

More from CityAM

  • ‘Course correction’: UK economy to contract as ‘energy shock catches up’

    Economics
    Rachel Reeves discusses AI adoption for economic growth at UK business conference podium.
  • Labour turmoil and Iran war brings ‘reversal of fortunes’ for UK economy

    Economics
    Three in five Brits believe the UK economy is worsening, a new poll ran by KPMG has shown.
  • If performance matters more than privilege then prove it

    Opinion
    Octopus Investments has appointed a new CEO
  • Kemi Badenoch can still woo the City

    Opinion
    Kemi Badenoch has blasted Labour's tax 'doom loop'
  • Inflation expectations at record high in interest rates signal

    Economics
    Bank of England building on Threadneedle Street, London, showcasing its historic architecture and financial significance
  • UK economy falters as deeper damage to growth to come

    Economics
    Rachel Reeves speaking at an IOD event.
  • London luxury property at mercy of Labour chaos, not Iran war

    Property
    Capital gains tax is not currently charged on primary residences. (Credit Beauchamp Estates)
  • Burnham’s focused on spending but at least Streeting’s thinking about growth

    Politics
    Labour leadership hopeful Wes Streeting

CityAM Canada — business, markets and opinion for Canadian readers.

Sections

  • Business
  • Markets
  • Tech
  • AI
  • Economics
  • Opinion
  • Cities

Company

  • About
  • Contact

Legal

  • Terms of Use
  • Privacy Policy
  • Cookie Policy
© 2026 CityAM Canada. All rights reserved.
Terms · Privacy · Cookies